Hi, I’m Sam, a Filipina designer based in London.
With over a decade working across communications, marketing and project management, I’ve partnered with global B2B and B2C brands to bring ideas to life. From brand development and events to thought leadership campaigns, I’ve worked across a wide range of projects, taking ideas from early thinking through to delivery.
This experience shapes how I approach design. I think beyond how something looks and consider the whole picture: what it needs to communicate, who it needs to connect with and what it needs to achieve.
When you work with me, you get a designer who understands marketing, communication and the realities of delivering projects. I can get to grips with your strategy and objectives, ask the right questions and translate them into creative direction and design that feels right for your brand.
When I’m not designing, you’ll usually find me on the mats training Brazilian Jiu-Jitsu, at the gym preparing for HYROX, or probably with a book in hand. Oss!